blog, small business

What’s the “right” step for small business owners?

Do you ever second guess yourself? Was that the right decision? “Everyone” is doing “this.” The “experts” say to do “this.” It’s easy to get lost in the maze of should’ve, could’ve, or would’ve answers. As small business owners, it’s particularly easy because it’s all on your shoulders – no pressure! I found myself caught up …

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3 Local Advertising Ideas for Small Business

Advertising can be overwhelming. Especially for local small business owners. The constant seems to be “build a Facebook business page.” Or “start a Facebook group.” “It’s free!” they say (whoever ‘they’ are). Marketing strategy always starts by asking and answering: “who is my customer?” Look at your market – who buys your product or service? …

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